April 21, 2026
Travelodge has confirmed new hotel plans for Bridgend. The empty Waterton House office building at Waterton Cross will be converted to provide a 80-bedroom hotel.
It will be Travelodge’s 21st hotel in Wales. The building, around two miles from the centre of Bridgend has been empty since 2022. The 23,300 sq ft building was previously occupied by Canadian headquartered IT and software development firm, CGI, which has consolidated its operations in Bridgend into a single building.
The freehold interest in Waterton House has been sold by an undisclosed private investor, represented by John James of property advisory firm Fletcher Morgan, to London-based property development firm Wavendon Land Ltd.
Wavendon Land, which will finance the repurposing of the building into a hotel, has entered into a long-term lease, believed to be 30 years, with Travelodge.
Work on the project, which has planning consent, will begin this month and will take around 18 months to two years to complete. Travelodge said its new Bridgend hotel will be refitted in line with its latest brand standards, transforming unused office space into a modern hotel.
It said this approach brings the building back into productive economic use, while avoiding the carbon impact associated with new construction.
The hotel will feature the brand’s popular 85 Bar Cafe.
Tony O’Brien, UK development director at Travelodge, said: “This is a great example of how we can sustainably grow by repurposing vacant buildings. Bridgend is a well-connected location, and this hotel will deliver high-quality, great-value accommodation for both business and leisure travellers.”
Tim Parker and Mark Stevens of Newport-based NP Linnells acted for Wavendon Land.
Travelodge operates more than 600 hotels throughout the UK, with a requirement to open more than 300 additional locations.
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